Guides

Practical pipeline guides for sales leaders

Short reads with real benchmarks and the math behind them. No gated PDFs and no invented stats: every number is sourced or labeled as an estimate.

Field guide · 4 min

Before you hire your next SDR: the pipeline math

What one SDR really costs, what outbound email realistically produces, and a 5-minute worksheet to compare your options.

Field guide · 5-minute read

Cold email reply rates in 2026: what's normal, what's good, and the math to meetings

Benchmarks from tens of millions of emails, and how to turn a reply rate into a meeting forecast.

Coming soon

The 30-minute prospecting block for reps who hate prospecting

A daily routine that keeps AEs hunting without eating their selling time.

Coming soon

The new sales leader's 90-day pipeline plan

What to build in weeks 1, 4 and 12 so pipeline shows up before the first quarter ends.